Mamaput is a popular eatery in the city centre and wants to open up more outlets in other parts of the city.(a) State four sources of fund to finance the proposed expansion by Mamaput.(b) Explain four factors that would influence the location of the new outlets.

(a) What is a market facilitators?(b) State four functions of market facilitators.(c) The women in Eke market formed a Garri Seller's Union. State five role of this Union.

(a) What is transportation?(b) List and explain six factors affecting the choice of transportation mode.

(a) illustrate any four channels of distribution for consumer products.(b) List and explain any four pricing strategies.

(a) State five reasons companies conduct marketing research.(b) Explain the following sales promotional tools: 
(i) price-off; 
(ii) salesman competition; 
(iii) free gifts; 
(iv) premium offer 
(v) samples.

Explain the following classification of products with two examples each from agricultural based products.(a) industrial products; 
(b) consumer products; 
(c) primary products; 
(d) secondary

2018 WAEC SSCE Marketing Past Questions

Mamaput is a popular eatery in the city centre and wants to open up more outlets in other parts of the city.(a) State four sources of fund to finance the proposed expansion by Mamaput.(b) Explain four factors that would…

(a) What is a market facilitators?(b) State four functions of market facilitators.(c) The women in Eke market formed a Garri Seller's Union. State five role of this Union.

(a) What is transportation?(b) List and explain six factors affecting the choice of transportation mode.

(a) illustrate any four channels of distribution for consumer products.(b) List and explain any four pricing strategies.

(a) State five reasons companies conduct marketing research.(b) Explain the following sales promotional tools: (i) price-off; (ii) salesman competition; (iii) free gifts; (iv) premium offer (v) samples.

Explain the following classification of products with two examples each from agricultural based products.(a) industrial products; (b) consumer products; (c) primary products; (d) secondary